PIH Canada has been operating since the fall 2011. In order to drive fundraising, we need to do three things:
i) tell the backstory of Partners In Health as a game-changing organization in global health over the past three decades;
ii) show the impact of PIH’s current work,
iii) establish an identity as an authentically Canadian organization.
Redesigning the Partners In Health Canada website was our first initiative to re-introduce Canadians to this impressive organization.